---
title: "Campaign Rule Criteria"
type: OpenSpec
status: Draft
domain: Reward Campaign Management
---

# Campaign Rule Criteria

## Requirement Definition
Defines the conditions a transaction must meet to trigger a Campaign Rule. Built using a drag-and-drop Query Builder interface.

## Process Flow

### Pre-Conditions
- Rule must be created.

## Business Rules

### Data Schema
Criteria are categorized into: Customer, Account, Transaction, Attribute, Counter, Merchant.

#### Operators
| Data Type | Operators | Logic Type / Details |
|---|---|---|
| String / Lookup | Is in, Is not in, Contains, Equal to, Not equal to, Starts with, Ends with, Is null, Is not null. | Validates against provided text or list of values. |
| Number | Equal, Not equal, Less than, Less/equal, Greater, Greater/equal, Between, Null, Not null. | Standard numerical comparison. |
| Date | On or before, On or after, Fixed date, Between date range, Between period from N. | Complex date logic (e.g. comparing Day/Month regardless of year, comparing "3 months ago"). |
| Day of week | Is the day of week. | Monday-Sunday. |
| Time | Is between. | Time-of-day comparison (00:00 - 23:59). |
| Boolean | Is. | True / False. |

### Execution
- Supports AND and OR logic grouping.
- A single rule can have multiple groups, but inter-group logic must be consistent (all ANDs or all ORs).
- NOT toggles support exclusion.
- All criteria defined in the rule must evaluate to true (for AND) or at least one (for OR) to trigger the Formula execution.

## Exception Flow
- Validation failure means the rule is not triggered (proceeds to next rule in Execution Sequence).